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Departments Kids´ clothing (6) Men´s clothing (221) Men´s shoes (13) Women´s clothing (11) Women´s shoes (21)
Kids´ clothing (6)
Men´s clothing (221)
Men´s shoes (13)
Women´s clothing (11)
Women´s shoes (21)
The real history of the `crocodile` starts in 1923 as a journalist nicknames Renè Lacoste the `alligator`, when hearing of a bet over an alligator skin suitcase. This nickname was steadily gaining popularity by the public, as it represented Renè`s tenacity who was known for never renouncing on the court. Inspired by his nickname, Lacoste asks his friend Robert George to design a crocodile. The now famous logo makes its first appearance embroidered on the blazar of Renè Lacoste. The legend was born.